The town of Royal Tunbridge Wells has long attracted families, commuters and retirees with its leafy streets, rich heritage, excellent schools and fast links to London. But for property investors, there’s another story unfolding beneath the surface.
Rising tenant demand, a steady stream of young professionals and ongoing regeneration have turned this historic spa town into one of the most promising rental hotspots in Kent. Whether you’re looking for strong yields, capital growth, or a solid long-term rental, Tunbridge Wells offers a range of options to suit your strategy.
In this guide, I’ll share the best-performing areas for investment, explore which property types offer the best return, and explain what makes this market such a reliable choice for landlords.
Why Tunbridge Wells is a smart investment choice
Tunbridge Wells benefits from that rare mix of lifestyle appeal and strong market fundamentals. According to recent data from the Rightmove House Price Index, average asking prices here rose by 4.1% year-on-year, outperforming both regional and national averages. Zoopla also reports that the average rent in Tunbridge Wells is now above £1,300 per month, driven by low stock and high demand.
Key factors driving investor interest:
- Fast London commutes: 45-55 minutes to London Bridge or Charing Cross
- Excellent schools: including The Skinners’ School and Tunbridge Wells Girls’ Grammar
- Growing population: increased demand for rental homes among young professionals and families
- Ongoing development: new builds, infrastructure, and retail improvements
Rental market snapshot
- Average monthly rent: £1,324 (2-bed flat)
- Average property price: £500,000+ (Rightmove, Q1 2025)
- Average gross yield: 4.2% (varies by area and property type)
While yields here may not match some northern cities, Tunbridge Wells offers more stable capital growth, lower voids and high-quality tenants. That makes it an attractive location for both lifestyle investors and those looking to scale a portfolio with less hassle.
High-yield hotspots in Tunbridge Wells
While much of Tunbridge Wells sits at a premium price point, there are still pockets where yields are outperforming expectations. If you’re looking to maximise income, these areas are worth a closer look.
Southborough
Sitting just north of the town centre, Southborough is a perennial favourite for investors. Its more affordable entry prices, good local schools and easy access to the A26 and High Brooms station make it attractive to families and commuters alike.
- Average property price: £445,000
- Typical rent: £1,500 to £2,000+ pcm (3-bed house)
- Yield range: 4.3% – 4.9%
Victorian terraces and semi-detached homes here are particularly popular, with little time on the market before they’re snapped up.
High Brooms
Just one stop from Tunbridge Wells on the train line, High Brooms has quietly grown in popularity thanks to its convenience and character housing stock. The area offers a slightly more urban feel but remains popular with renters priced out of central Tunbridge Wells.
- Average property price: £350,000
- Typical rent: £1,300 to £1,450 (2-bed flat or maisonette)
- Yield range: 4.5% – 5.2%
Investors can find good returns here on flats and smaller houses, particularly those close to the station.
Ramslye and Sherwood
For budget-conscious investors or those targeting yields over capital appreciation, Ramslye and Sherwood represent interesting opportunities. These areas have seen rising demand from tenants looking for affordable rents with access to local amenities.
- Average property price: £280,000 – £310,000
- Yield potential: up to 6% (depending on property type and condition)
While these areas may require more active management and careful due diligence around condition and EPC compliance, the returns can be worthwhile.
Where values are rising fastest
If your focus is on long-term capital growth, these neighbourhoods should be on your radar. Property values in these areas have risen consistently over the past five years and show no signs of slowing.
St John’s
Known for its excellent schools and large Victorian homes, St John’s is a prime target for families who want to settle in the area. Rents are strong, tenants stay long-term, and capital values have climbed steadily.
- Average property price: £600,000 – £700,000
- Tenant type: families, long-term renters
Larger homes here often rent for upwards of £2,000 per month, with extremely low void periods.
The Pantiles and central Tunbridge Wells
The historic heart of the town continues to command a premium. Think high-spec apartments in Georgian buildings, luxury flats with balconies and period conversions within walking distance of the shops, restaurants and parks.
- Average rent (2-bed flat): £1,650 – £1,850
- Yield: 3.5% – 4.1%, with strong capital growth
While entry costs are higher, tenant demand is constant and the stock here rarely sits empty.
What type of property performs best?
When it comes to choosing a property type in Tunbridge Wells, investor strategy should dictate the decision. Here’s what to consider:
Flats vs houses
- Flats in central locations command high rents and attract professionals
- Houses offer better long-term value and are ideal for families, often resulting in longer tenancies
New builds
- Low maintenance, high spec
- Often lower yields due to premium pricing, but good for hands-off landlords
HMOs (Houses in Multiple Occupation)
- Less common but viable in areas like High Brooms and Sherwood
- Require licensing and careful compliance with fire and safety standards
- Can achieve 6%+ yields if managed well
EPC considerations
- Look at EPC recommendations, would you be able to enhance this for a modest outlay
- Modern builds and upgraded period homes will be better positioned
Things to consider before you buy
Before you make your move into the Tunbridge Wells market, it pays to plan ahead. Here are some essentials to bear in mind:
- Stamp Duty: 3% premium for investment properties, though reliefs may be available for multi-unit blocks
- Lettings legislation: ensure you’re compliant with gas and electrical safety, HMO licensing (if applicable), deposit protection and right-to-rent checks
- Rental voids: keep at least 1-2 months’ rent in reserve for maintenance or turnover
- Section 24: mortgage interest tax relief is restricted, so speak to a financial adviser
- Landlord Insurance: buy a buildings insurance policy that is designed for Landlords and consider Rent & Legal Insurance
Insights from the local market
As someone who’s worked in the Tunbridge Wells property market for years, I’ve seen first-hand where smart investors are putting their money.
- Most overlooked opportunity: smaller Victorian terraces in Southborough that need light refurbishment. With the right work, these can yield over 5%.
- Common mistake: prioritising cheap purchase price over tenant demand. Properties with no parking, poor layout or dated kitchens can sit empty.
- Best performer last year: a 2-bed flat in The Pantiles that let within 48 hours and appreciated £30,000 in 14 months.
We always advise landlords to think long-term and focus on what tenants want, not just what seems like a bargain on paper.
Ready to invest?
If you’re considering your first or next buy-to-let in Tunbridge Wells, our team is here to help. We offer:
- Free rental valuations.
- Portfolio reviews and investment advice
- Access to off-market and investor-ready properties
You can also browse our current listings and speak to one of our lettings specialists.
Final thoughts
Tunbridge Wells continues to offer excellent potential for landlords seeking strong rental income, low voids and long-term growth. Whether you’re interested in a period conversion in The Pantiles or a commuter-friendly home in High Brooms, there are compelling opportunities at every level of the market.
With local insight and professional property management, your investment can deliver both financial returns and peace of mind.
Because property is personal with Belvoir.
