By Glenn Wakeham, Director, Belvoir Guildford
For many of us, September feels like a fresh start. Summer holidays are over, schools are back, and life settles into a new routine. It’s also when many people quietly start thinking about making a move — especially those hoping to be in a new home by Christmas.
But is September really a good time to sell?
At Belvoir Guildford, we’ve helped hundreds of homeowners make smart moves in every season. And in our experience, September often offers one of the best chances to sell — if you’re ready. Here’s why.
A busy time for serious buyers
September tends to be a high‑energy month in the property market. After the quiet of August, many buyers come back with fresh focus. They’ve had time to browse over the summer, maybe even view the odd property, but now they’re ready to act.
That renewed urgency often shows up in the data. According to Rightmove, buyer enquiries jumped by 15% in early September 2024, while sales agreed rose by 27% compared to the same period last year. The average asking price also ticked up by nearly £3,000 — double the seasonal norm.
This doesn’t just reflect a national trend. We’ve seen the same energy locally, particularly from buyers looking for family homes near Guildford’s top schools, or those hoping to complete before the end of the year.
What makes September a smart time to sell?
There are a few simple reasons September works well for sellers — and they’re often overlooked:
1. Buyers are more focused
People searching in September often have a clear reason for moving. They may be upsizing for family space, relocating for work, or planning ahead for the school year. These buyers are usually serious and ready to offer.
2. Less competition than spring
Spring is still the busiest time to list — but that also means more properties to compete with. By contrast, September tends to see fewer new listings, so well‑presented homes often stand out more.
3. Homes look their best
September’s soft light is perfect for photography, and gardens still look fresh from summer. A neat garden and good lighting can make a real difference in attracting interest.
4. You’re catching the pre‑Christmas window
Many buyers want to be in before the festive season, which means a September listing gives just enough time to complete a sale before December.
What’s happening in the Guildford market?
Here in Guildford, the local market reflects much of the national picture — but with a few unique features.
We’re seeing strong interest in:
- Three‑ and four‑bedroom family homes, especially those near schools like Guildford High, Royal Grammar, and Tormead.
- Properties close to train stations — ideal for hybrid commuters balancing time in the city with home life.
- Energy‑efficient homes — anything with good insulation, a recent boiler or solar panels is attracting more attention.
We’re also seeing more demand from downsizers who want to release equity and move into smaller, lower‑maintenance homes — particularly bungalows or flats with lifts.
Is September right for every seller?
That depends. While it’s a great time for many, it’s worth considering your own situation.
You might want to list in September if:
- You want to move before the end of the year
- Your home is already well‑presented and ready for photography
- You’re prepared to respond quickly to viewings and offers
- You live in a school catchment or commuter hotspot
You might want to wait if:
- You’re still making home improvements
- You need more time to get organised
- You’re not sure where you’ll move next
That said, it never hurts to find out what your home is worth. Even if you’re not quite ready to list, getting a valuation now can help you plan ahead.
Tips for selling well this autumn
If you are thinking of selling, a few small steps can help make the most of the season:
Keep your garden tidy
Trim back overgrown plants, clear any fallen leaves and make sure pathways are safe and swept. First impressions count.
Let the light in
Clean windows and open curtains for viewings — daylight is starting to fade earlier, so maximise every bit of it.
Warm up your home
If it’s chilly outside, a warm home feels inviting. Make sure heating is on for viewings when needed, especially in the mornings and evenings.
Highlight energy savings
If you’ve added insulation, upgraded the boiler, or made other improvements, tell your agent. Buyers care more about running costs than ever.
Use strong local marketing
At Belvoir Guildford, we make sure every home is shown to the right audience. That means strong photography, clear descriptions, and targeting buyers who are ready to act.
What happens next?
If you’re curious about what your home could be worth in today’s market, we’re here to help. Our free, no‑obligation valuations are friendly, honest, and based on real‑time local data — not guesswork.
We’ll look at your property’s unique features, recent comparable sales nearby, and current buyer demand in your postcode. Whether you’re ready to sell or just exploring options, we’re happy to chat.
You can book your free valuation today.
Final thoughts from Glenn Wakeham
Selling a home is never just about timing — it’s about people. It’s about what matters to you right now, and what comes next.
For many of our clients in Guildford, September offers a quiet confidence. It’s a month with momentum, without the pressure. It’s when motivated buyers return and homes shine in their best light. And if you’re ready, it can be a brilliant time to make your move.
At Belvoir Guildford, we believe property is personal. That’s why we don’t just list homes — we guide people through what can be a big life step. With care, with clarity, and always with your goals in mind.
So whether you’re upsizing, downsizing, relocating or just wondering what your home might be worth — we’re ready when you are.
